Rocket Start: Software to Increase Truck Driver Retention and Reduce Turnover
We offer a customizable workforce solution designed to improve productivity and driver retention.
We believe engaged employees are the foundation of a thriving business. Our gamification platform turns key performance metrics into engaging challenges and meaningful rewards, helping companies retain top talent, boost morale, and drive measurable results.
HOW IT WORKS
Rocket Start gamifies behaviors that improve productivity
Rocket Start works with employers to identify job-specific metrics that are tied to success, performance, and productivity. Then, using existing employer data, it customizes the employee-reward system accordingly.
Whether it’s about attendance, performance, miles traveled, number of shifts worked—or whichever metric matters most—the gamified experience is built on meaningful metrics.
Our Partners
UNIQUE FEATURES
What makes Rocket Start unique
WHITE GLOVE SERVICE
When compared to off-the-shelf software, no one else in tech provides the same level of hands-on customer service and support as Rocket Start
Tracking, reporting and real-time improvements are part of the package
Routine performance analytics to maximize continued customer success in using Rocket Start
SEAMLESS INTEGRATION
Rocket Start fits into existing workflows through passive implementation
That means “business as usual” for employers
There is zero manual logging required by employees—so they can stay focused on doing a good job
TOTAL CUSTOMIZATION
Unlike other reward-based platforms, Rocket Start is not solely based on employees’ achievements. Rewards are based on tasks and behaviors that are tied to the bottom line
Whether it’s about attendance, miles traveled, or number of shifts worked—Rocket Start customizes the solution based on metrics that matter in your industry
Gamify Success, Retain Talent, Boost Productivity
Hiring and keeping skilled workers is harder than ever. Turnover in the ready mix concrete industry sits at 38.2%, and over 70% of producers are turning down work due to staffing shortages. Rocket Start helps businesses change the narrative by creating customized incentive programs based on real performance data.
Why Companies Choose Rocket Start:
- Reduce Turnover – Lower costly attrition rates with structured recognition and rewards.
- Increase Driver Retention – Keep your workforce engaged with incentives tied to job-specific goals; and not recruit new drivers.
- Enhance Productivity – Employees perform better when they see their progress and get rewarded.
- Improve Morale – Acknowledging effort creates a stronger workplace culture.
- Optimize Driver Recruiting – Attract and retain younger workers with interactive, rewarding challenges.
Ready Mix Concrete Driver Rewards Program
Recognize Your Drivers, Reap the Rewards
The ready mix concrete industry faces an increasing driver shortage, making retention a top priority. Rocket Start provides performance-based incentives that reward employees for meeting key benchmarks such as attendance, miles driven, safety records, and shift completion.
What to Expect:
- Retain experienced concrete delivery professionals (CDPs)
- Reduce turnover rates and improve workplace culture
- Strengthen company morale with real-time recognition
Employee Retention Solutions for the Construction Industry
Keep Skilled Workers Engaged & Motivated
The construction industry depends on a steady, experienced workforce, but turnover can be a major setback. Rocket Start’s gamification platform helps construction companies reinforce positive behaviors and reward performance in a way that makes employees feel valued.
Key Benefits:
- Lower turnover rates and increase long-term retention
- Encourage safety and productivity with targeted incentives
- Engage Millennials and Gen Z workers with interactive recognition programs
Driver & Skilled Labor Retention for Transportation Companies
Reward Hard Work, Reduce Turnover
Transportation companies need dedicated drivers and skilled technicians to maintain efficiency and profitability. Rocket Start helps businesses track key performance indicators—such as attendance, on-time deliveries, and safety records—and create customized rewards that recognize employees for their contributions.
Results You Can Expect:
- Lower rehiring and training costs
- Improved driver satisfaction and morale
- Incentives that reinforce safe, productive work habits
Employee Rewards & Recognition Programs
Build a Culture That Drives Performance
Employees who feel valued stay longer and work harder. Rocket Start’s platform makes it simple to implement structured recognition programs that reward everything from attendance to high performance. When employees see their efforts acknowledged, they stay engaged and motivated.
Our Clients See:
- Higher engagement rates across all departments
- Increased job satisfaction and workplace positivity
- Improved productivity tied to meaningful recognition
Optimized Recruiting & Retention Strategies
Attract & Keep the Next Generation of Workers
Millennials and Gen Z make up more than 55% of the workforce, yet many skilled labor industries struggle to recruit and retain them. Rocket Start helps companies engage younger employees through tech-driven solutions that make work more rewarding and interactive.
Our Platform Supports:
- Modern incentives that appeal to younger workers
- Customizable reward structures that fit your company’s needs
- Data-driven insights that help refine hiring and retention strategies
GAMIFICATION BENEFITS
How gamification improves productivity and performance
Today’s workforce is accustomed to all things digital. With Rocket Start, employers can:
Boost Morale
Foster camaraderie and healthy competition amongst shift workers through a social, online experience
Unlock Productivity Improvements
Keep shift workers engaged while improving productivity and performance–all while recognizing a job well done
Reduce Staff Turnover
Reduce workforce turnover and attrition for hourly employees, which in turn, helps reduce new employee onboarding and training costs
Create Exceptional Workers Through Empowerment
Help employers to exemplify model behavior, gain loyalty and boost tenure amongst the workforce
What our customers are saying
Frequently Asked Questions
A: Rocket Start uses gamification to create performance-based incentives, increasing motivation and reducing turnover. Companies that implement structured recognition programs see higher engagement and improved retention.
A: Our solutions are designed for Ready Mix Concrete producers, construction companies, transportation firms, and skilled labor industries looking to improve engagement, retention, and productivity.
A: Yes! We work closely with each employer to identify key performance metrics and tailor the rewards program to fit specific business goals.
A: Contact us today to see how our gamification solutions can help your company build a more engaged, motivated workforce.